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Made.com , a web-based furniture company, has raised £2.5million from investors to launch its service which connects buyers directly with manufacturers thus cutting out middle men. The backing comes from Lastminute.com cofounder Brent Hoberman now of mydeco.com , PROfounders Capital (whose investors include Michael Birch ex of Bebo), investor John Hunt and Marc Simoncini through his investment vehicle, Jaïna Capital. Made.com was created by 28 year-old serial entrepreneur Ning Li, who was a cofounder of Paris based MyFab.com which has proved the feasibility of connecting furniture buyers with makers.

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